Reference
Look up the language you use in front of a customer, and jump straight to the module section that teaches it. Searching also looks inside every module section.
18 terms shown.
Toyota's managed mobility brand.
KINTO is Toyota's mobility brand, offering access to vehicles as a managed service rather than as an outright purchase. The customer pays a monthly amount for the use of a vehicle together with the services that keep it on the road.
Say it like this: "KINTO is managed mobility — the vehicle and the services that keep it running, in one monthly amount."
Avoid: Do not describe KINTO as a bank product, a finance deal, or car rental.
Where it is taught
The full-service vehicle subscription offer.
KINTO ONE combines the vehicle, maintenance, service and support into a single monthly payment over an agreed term and distance. It flexes by term, distance and vehicle to fit the customer's actual usage.
Where it is taught
Access to a vehicle plus the services around it.
The correct positioning for KINTO. The customer buys the use of a vehicle and the management of its running costs, rather than the asset itself. This is the distinction that separates KINTO from finance and from rental.
Say it like this: "You are buying predictable mobility, not an asset to manage."
Where it is taught
Lease including scheduled maintenance and servicing.
A lease in which servicing and maintenance obligations are included in the monthly amount, so routine running costs are predictable for the customer.
Where it is taught
Use of the vehicle for a term, without ownership at the end.
An arrangement giving the customer use of a vehicle for an agreed term and distance. The vehicle is returned at the end of the contract, so the customer carries no residual value or resale exposure.
Where it is taught
What the vehicle is expected to be worth at contract end.
The estimated value of the vehicle at the end of the term. Under KINTO this risk sits away from the customer, which is why 'no ownership risk' is a value pillar rather than a limitation.
Where it is taught
Everything a vehicle costs, not just the instalment.
The full cost of running a vehicle: instalment or purchase price, maintenance, servicing, tyres, downtime and administration. The correct comparison when a customer says the KINTO monthly amount looks high.
Say it like this: "Let's compare the monthly amount with everything the vehicle actually costs you each month."
Where it is taught
Cash committed upfront to acquire vehicles.
The upfront investment required to buy vehicles. Reducing capital outlay protects cash flow for other priorities and is one of the five KINTO value pillars.
Where it is taught
Why customers choose KINTO.
Predictable costs, reduced capital outlay, simplified administration, improved uptime and support, and no ownership risk. Lead with the two that match the customer in front of you, and hold the rest in reserve.
Where it is taught
Discover, quantify, present — in that order.
Step 1: discover the problem with open-ended questions. Step 2: quantify the financial and operational impact. Step 3: present KINTO as the solution, connected to what the customer described.
Say it like this: "What is hardest to predict about running the vehicles at the moment?"
Avoid: Never open with the vehicle. Always lead with the business or customer problem.
Where it is taught
Acknowledge, clarify, connect to value, check, agree a next step.
The structured, non-aggressive response used in the Objection Dojo for the four common objections: cost, preference to buy, self-managed fleets, and 'is this finance?'.
Where it is taught
Time the vehicle is available to earn.
The proportion of time a vehicle is on the road rather than in a workshop. Improved uptime, supported by the national dealer network and roadside assistance, is a KINTO value pillar and the language operations customers already use.
A business or fleet customer.
A company customer. In e-Toyota ONE the Business (B2B) customer type applies the correct fields and credit assessment path. Selecting it correctly at capture avoids rework later.
Where it is taught
An individual private customer.
A private individual. The B2C journey in e-Toyota ONE collects different information from the business path and follows its own assessment route.
Where it is taught
The operating system where KINTO transactions are captured.
The dealer system used to create and submit KINTO transactions. Every KINTO transaction begins in the KINTO module with a new transaction, not in Vehicle Sales.
Showing the offer live on screen to the customer.
Walking the customer through the quotation on screen — term, distance, inclusions and what happens at contract end. Demonstrating live builds trust faster than emailing a document.
Where it is taught
How KINTO returns value to the dealership over the contract.
The connected stages through which a KINTO contract generates ongoing dealer value, from the initial transaction through servicing, maintenance and the return of the vehicle, rather than a single sale event.
Where it is taught
Solving a business problem, not pushing a product.
The KINTO mindset: ask before you tell, use the customer's own numbers, and position the offer against the problem they described. The alternative — leading with specification and price — turns the conversation into a discount negotiation.
Where it is taught